By default, your loyalty program includes an on-site tab for customers to access the loyalty widget. There are a number of reasons you may want to remove your loyalty tab: it clashes with another app's tab, you have limited screen real estate, or just plain aesthetic preference.

Creating a tabless program allows you to remove the tab from your online store, and instead, link to your loyalty program in your navigation menu, a loyalty section with an image, or anywhere else on your site. 

In this article:

  • Tabless program examples
  • Creating a tabless program
    1. Turn your loyalty tab off
    2. Create your unique loyalty program link
    3. Add your loyalty program to your site navigation
  • How it works - your customers' experience

Tabless program examples

Creating a tabless program

Part 1: Turn your loyalty tab off

1. In your app admin, go to Display

2. Switch Add your loyalty widget to your eCommerce store to OFF. This will remove your loyalty tab from your online store.

3. Click Save & Publish

Part 2: Create your unique loyalty program link

To create a tabless loyalty program, you'll need to create a loyalty program link.
Don't worry, it's really easy! Here's how to do it:

1. Go to your online store front 

2. Click at the end of the URL

3. Add  /?loyal  to the end of the URL

4. Press Enter

Your online store will then show with your loyalty widget open. 

This URL is your loyalty program link. Make sure you keep this link handy for the next step.

Part 3: Add your loyalty program to your site navigation

📝 Note: This is one option for adding your loyalty program to your website without a tab. We encourage you to be creative and think of the best way your loyalty program will fit into your unique site design.

1. In your Shopify admin, click Online Store

2. Click Navigation

3. Click the menu you'd like to add your loyalty program to, e.g. Main Menu

4. Under Main Menu, click Add menu item

5.  Enter the name of your menu item, e.g. Rewards, Loyalty Club, VIP

6. Click Home page to open the drop-down, then click Web address

7. Paste your unique loyalty program link (that you created in the previous step)

8. Click Save Menu

How it works - Your customers' experience


Your new loyalty program menu item will then show on your chosen website navigation, e.g. Main Menu. 

When a visitor clicks VIP club your loyalty widget will open. New customers can join your loyalty program and existing members can login to check their points balance, earn points and redeem rewards. 

💡 Pro Tip: Make sure that your loyalty program is visible and clearly labelled so that customers can find it. You may even choose to have links on both top and bottom navigation bars, and button links throughout the site so it's easily accessible.

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